Ronzani Editore is a publishing house established in 2015, boasting an extensive catalog and production of about 70 titles per year. A care that ranges from content to subject matter to its nationwide distribution.
The design challenge conceived by the Upskil 4.0 team is to increase the visibility of the publishing house starting with the storytelling of the "book" product, to make people perceive the care and attention with which it is made starting from the local level, devising new communication ideas and community engagement formats.
The design solution implemented consists of workshops and social columns to let people discover the secrets of writing and typography for Ronzani Editore and bring passionate readers closer together.
This project is part of the second edition of Upskill Cariverona, a project promoted by Fondazione Cariverona and Upskill 4.0, with UniCredit as a partner. The main objective of the initiative is to develop innovation projects by enhancing territories and businesses in the provinces of Verona, Vicenza, Mantua, Ancona and Belluno through the involvement of young ITS students.
Would you like to know more about the project? Write to us at info@upskill40.it